diff --git a/src/item.rs b/src/item.rs
index 871920fc..26a89711 100644
--- a/src/item.rs
+++ b/src/item.rs
@@ -25,6 +25,13 @@ impl Item<Audio> {
   }
 }
 
+impl Item<Video> {
+  pub(crate) fn populate(&mut self, root: &Utf8Path) -> Result {
+    self.title = self.content.populate(root)?;
+    Ok(())
+  }
+}
+
 impl<T: Content> MediaItem for Item<T> {
   fn info(&self, url: String) -> Info {
     self
@@ -142,7 +149,7 @@ mod tests {
   }
 
   #[test]
-  fn populate() {
+  fn populate_audio() {
     let (_tempdir, root) = tempdir();
 
     std::fs::write(
@@ -164,4 +171,19 @@ mod tests {
     item.populate(&root).unwrap();
     assert_eq!(item.title, Some("bar".parse().unwrap()));
   }
+
+  #[test]
+  fn populate_video() {
+    let (_tempdir, root) = tempdir();
+
+    std::fs::write(
+      root.join("foo.mp4"),
+      Mp4Builder::new().video_track(2, 1).name("bar").build(),
+    )
+    .unwrap();
+
+    let mut item = "foo.mp4".parse::<Item<Video>>().unwrap();
+    item.populate(&root).unwrap();
+    assert_eq!(item.title, Some("bar".parse().unwrap()));
+  }
 }
diff --git a/src/metadata.rs b/src/metadata.rs
index d42dfcf7..ef3d5e0c 100644
--- a/src/metadata.rs
+++ b/src/metadata.rs
@@ -281,7 +281,7 @@ impl Metadata {
         }
         Media::Video { items } => {
           for video in items {
-            video.content.populate(root)?;
+            video.populate(root)?;
             bar.inc(1);
           }
         }
diff --git a/src/mp4_builder.rs b/src/mp4_builder.rs
index 17d2f36d..5b812c6c 100644
--- a/src/mp4_builder.rs
+++ b/src/mp4_builder.rs
@@ -3,6 +3,7 @@ pub struct Mp4Builder {
   duration: u32,
   frame_count: u32,
   matrix: [i32; 9],
+  name: Option<Vec<u8>>,
   sample_size: u32,
   sample_sizes: Vec<u32>,
   sps: Vec<u8>,
@@ -66,7 +67,31 @@ impl Mp4Builder {
     mvhd.extend_from_slice(&0x0001_0000u32.to_be_bytes());
     mvhd.extend_from_slice(&[0; 76]);
 
-    let moov = [Self::atom(*b"mvhd", &mvhd), self.tracks.concat()].concat();
+    let udta = self
+      .name
+      .as_ref()
+      .map(|name| {
+        let mut hdlr = vec![0; 8];
+        hdlr.extend_from_slice(b"mdir");
+        hdlr.extend_from_slice(&[0; 12]);
+        hdlr.push(0);
+
+        let mut data = 1u32.to_be_bytes().to_vec();
+        data.extend_from_slice(&[0; 4]);
+        data.extend_from_slice(name);
+
+        let ilst = Self::atom(
+          *b"ilst",
+          &Self::atom(*b"\xa9nam", &Self::atom(*b"data", &data)),
+        );
+
+        let meta = [vec![0; 4], Self::atom(*b"hdlr", &hdlr), ilst].concat();
+
+        Self::atom(*b"udta", &Self::atom(*b"meta", &meta))
+      })
+      .unwrap_or_default();
+
+    let moov = [Self::atom(*b"mvhd", &mvhd), self.tracks.concat(), udta].concat();
 
     [Self::atom(*b"ftyp", &ftyp), Self::atom(*b"moov", &moov)].concat()
   }
@@ -89,12 +114,19 @@ impl Mp4Builder {
     self
   }
 
+  #[must_use]
+  pub fn name(mut self, name: impl AsRef<[u8]>) -> Self {
+    self.name = Some(name.as_ref().into());
+    self
+  }
+
   pub fn new() -> Self {
     Self {
       avcc_profile: 0,
       duration: 0,
       frame_count: 0,
       matrix: [0x0001_0000, 0, 0, 0, 0x0001_0000, 0, 0, 0, 0x4000_0000],
+      name: None,
       sample_size: 1,
       sample_sizes: Vec::new(),
       sps: Vec::new(),
diff --git a/src/mp4_decoder.rs b/src/mp4_decoder.rs
index 6f8c7244..83a1f257 100644
--- a/src/mp4_decoder.rs
+++ b/src/mp4_decoder.rs
@@ -1,4 +1,7 @@
-use super::*;
+use {
+  super::*,
+  re_mp4::{MetaBox, MetadataKey, Mp4, Mp4aBox, StsdBoxContent, TkhdBox},
+};
 
 pub(crate) struct Mp4Decoder;
 
@@ -67,8 +70,6 @@ impl Mp4Decoder {
   }
 
   fn metadata<T: Read + Seek>(reader: T, size: u64) -> Result<VideoMetadata, VideoError> {
-    use re_mp4::{Mp4, Mp4aBox, StsdBoxContent, TkhdBox};
-
     fn mp4a_codec(mp4a: &Mp4aBox) -> Option<Codec> {
       match mp4a
         .esds
@@ -245,7 +246,13 @@ impl Mp4Decoder {
       tracks.push(track);
     }
 
-    Ok(VideoMetadata { duration, tracks })
+    let title = Self::title(&mp4)?;
+
+    Ok(VideoMetadata {
+      duration,
+      title,
+      tracks,
+    })
   }
 
   pub(crate) fn read(path: &Utf8Path) -> Result<VideoMetadata> {
@@ -255,6 +262,32 @@ impl Mp4Decoder {
 
     Self::metadata(file, size).context(error::Video { path })
   }
+
+  fn title(mp4: &Mp4) -> Result<Option<Text>, VideoError> {
+    let Some(udta) = &mp4.moov.udta else {
+      return Ok(None);
+    };
+
+    let Some(MetaBox::Mdir { ilst: Some(ilst) }) = &udta.meta else {
+      return Ok(None);
+    };
+
+    let Some(item) = ilst.items.get(&MetadataKey::Title) else {
+      return Ok(None);
+    };
+
+    let tag = "©nam";
+
+    let title = str::from_utf8(&item.data.data).context(video_error::TagUtf8 { tag })?;
+
+    ensure!(!title.is_empty(), video_error::TagEmpty { tag });
+
+    Ok(Some(
+      title
+        .parse::<Text>()
+        .context(video_error::TagInvalid { tag })?,
+    ))
+  }
 }
 
 #[cfg(test)]
@@ -322,6 +355,7 @@ mod tests {
       case(Mp4Builder::new().video_track(2, 1).audio_track(0x40)).unwrap(),
       VideoMetadata {
         duration: 0,
+        title: None,
         tracks: vec![
           Track {
             codec: Codec::H264,
@@ -353,6 +387,7 @@ mod tests {
       case(Mp4Builder::new().video_track(2, 1)).unwrap(),
       VideoMetadata {
         duration: 0,
+        title: None,
         tracks: vec![Track {
           codec: Codec::H264,
           info: TrackInfo::Video {
@@ -570,6 +605,28 @@ mod tests {
       "track 1 has unsupported audio codec `unknown`",
     );
 
+    assert_eq!(
+      case(Mp4Builder::new().video_track(2, 1).name("foo"))
+        .unwrap()
+        .title,
+      Some("foo".parse().unwrap()),
+    );
+
+    error(
+      Mp4Builder::new().video_track(2, 1).name(b""),
+      "empty `©nam` tag",
+    );
+
+    error(
+      Mp4Builder::new().video_track(2, 1).name(b"\xff"),
+      "`©nam` tag is not valid UTF-8",
+    );
+
+    error(
+      Mp4Builder::new().video_track(2, 1).name("\0"),
+      "invalid `©nam` tag",
+    );
+
     assert_eq!(
       Mp4Decoder::metadata(io::Cursor::new(b"foo"), 3)
         .unwrap_err()
diff --git a/src/templates/package.rs b/src/templates/package.rs
index 672309ad..73819328 100644
--- a/src/templates/package.rs
+++ b/src/templates/package.rs
@@ -669,7 +669,7 @@ mod tests {
             ],
             ty: VideoType::Mp4,
           },
-          title: None,
+          title: Some("bar".parse().unwrap()),
         }],
       }),
       ..default()
@@ -712,7 +712,7 @@ mod tests {
           </dl>
           <ol>
             <li>
-              <a href=/package/{fingerprint}/item/1>foo.mp4</a>
+              <a href=/package/{fingerprint}/item/1>bar</a>
               <time datetime=PT3M45S>3:45</time>
             </li>
           </ol>
diff --git a/src/templates/video.rs b/src/templates/video.rs
index a93719d8..04fefc43 100644
--- a/src/templates/video.rs
+++ b/src/templates/video.rs
@@ -7,6 +7,16 @@ pub(crate) struct VideoHtml {
   pub(crate) video: usize,
 }
 
+impl VideoHtml {
+  fn video(&self) -> &Item<Video> {
+    let Media::Video { items } = self.metadata.media.as_ref().unwrap() else {
+      unreachable!();
+    };
+
+    &items[self.video]
+  }
+}
+
 impl Page for VideoHtml {
   fn open_graph_image(&self) -> Option<OpenGraphImage> {
     OpenGraphImage::artwork(&self.metadata, self.fingerprint)
@@ -17,7 +27,7 @@ impl Page for VideoHtml {
   }
 
   fn title(&self) -> String {
-    format!("video {} · filepack", self.video)
+    format!("{} · filepack", self.video().display_title())
   }
 }
 
@@ -52,4 +62,23 @@ mod tests {
 
     assert_eq!(html.open_graph_image(), None);
   }
+
+  #[test]
+  fn title() {
+    let html = VideoHtml {
+      fingerprint: test::FINGERPRINT.parse().unwrap(),
+      metadata: Metadata {
+        media: Some(Media::Video {
+          items: vec![Item {
+            content: "foo.mp4".parse().unwrap(),
+            title: Some("bar".parse().unwrap()),
+          }],
+        }),
+        ..default()
+      },
+      video: 0,
+    };
+
+    assert_eq!(Page::title(&html), "bar · filepack");
+  }
 }
diff --git a/src/video.rs b/src/video.rs
index bac46050..53065459 100644
--- a/src/video.rs
+++ b/src/video.rs
@@ -26,10 +26,14 @@ impl Video {
     formats
   }
 
-  pub(crate) fn populate(&mut self, root: &Utf8Path) -> Result {
+  pub(crate) fn populate(&mut self, root: &Utf8Path) -> Result<Option<Text>> {
     let path = root.join(&self.path);
 
-    let VideoMetadata { duration, tracks } = match self.ty {
+    let VideoMetadata {
+      duration,
+      title,
+      tracks,
+    } = match self.ty {
       VideoType::Mp4 => Mp4Decoder::read(&path)?,
       VideoType::Webm => WebmDecoder::read(&path)?,
     };
@@ -37,7 +41,7 @@ impl Video {
     self.duration = duration;
     self.tracks = tracks;
 
-    Ok(())
+    Ok(title)
   }
 
   pub(crate) fn resource_type(&self) -> ResourceType {
@@ -165,7 +169,7 @@ mod tests {
 
       let mut video = "foo.mp4".parse::<Video>().unwrap();
 
-      video.populate(&root).map(|()| video)
+      video.populate(&root).map(|_| video)
     }
 
     assert_eq!(
diff --git a/src/video_error.rs b/src/video_error.rs
index 2dbb7d02..53327f7d 100644
--- a/src/video_error.rs
+++ b/src/video_error.rs
@@ -31,6 +31,18 @@ pub enum VideoError {
   SpsInvalid,
   #[snafu(display("missing SPS"))]
   SpsMissing,
+  #[snafu(display("empty `{tag}` tag"))]
+  TagEmpty { tag: &'static str },
+  #[snafu(display("invalid `{tag}` tag"))]
+  TagInvalid {
+    source: TextError,
+    tag: &'static str,
+  },
+  #[snafu(display("`{tag}` tag is not valid UTF-8"))]
+  TagUtf8 {
+    source: Utf8Error,
+    tag: &'static str,
+  },
   #[snafu(display("zero timescale"))]
   TimescaleZero,
   #[snafu(display("unsupported timestamp scale {timestamp_scale}"))]
diff --git a/src/video_metadata.rs b/src/video_metadata.rs
index 57fcc1ea..4fb76ff4 100644
--- a/src/video_metadata.rs
+++ b/src/video_metadata.rs
@@ -3,5 +3,6 @@ use super::*;
 #[derive(Debug, PartialEq)]
 pub(crate) struct VideoMetadata {
   pub(crate) duration: u64,
+  pub(crate) title: Option<Text>,
   pub(crate) tracks: Vec<Track>,
 }
diff --git a/src/webm_builder.rs b/src/webm_builder.rs
index fb966aa4..f951c4cd 100644
--- a/src/webm_builder.rs
+++ b/src/webm_builder.rs
@@ -3,6 +3,7 @@ pub(crate) struct WebmBuilder {
   doc_type: String,
   duration: Option<f64>,
   timestamp_scale: Option<u64>,
+  title: Option<String>,
   tracks: Vec<Vec<u8>>,
 }
 
@@ -41,6 +42,11 @@ impl WebmBuilder {
         .duration
         .map(|duration| Self::float(&[0x44, 0x89], duration))
         .unwrap_or_default(),
+      self
+        .title
+        .as_deref()
+        .map(|title| Self::string(&[0x7B, 0xA9], title))
+        .unwrap_or_default(),
       Self::string(&[0x4D, 0x80], "foo"),
       Self::string(&[0x57, 0x41], "bar"),
     ]
@@ -102,6 +108,7 @@ impl WebmBuilder {
       doc_type: "webm".into(),
       duration: Some(0.0),
       timestamp_scale: None,
+      title: None,
       tracks: Vec::new(),
     }
   }
@@ -122,6 +129,12 @@ impl WebmBuilder {
     self
   }
 
+  #[must_use]
+  pub(crate) fn title(mut self, title: &str) -> Self {
+    self.title = Some(title.into());
+    self
+  }
+
   #[must_use]
   pub(crate) fn track(mut self, ty: u64, codec_id: &str, settings: &[u8]) -> Self {
     let number = u64::try_from(self.tracks.len() + 1).unwrap();
diff --git a/src/webm_decoder.rs b/src/webm_decoder.rs
index 0e9ecded..c2f396a5 100644
--- a/src/webm_decoder.rs
+++ b/src/webm_decoder.rs
@@ -1,11 +1,12 @@
-use super::*;
+use {
+  super::*,
+  matroska_demuxer::{Frame, MatroskaFile, TrackType},
+};
 
 pub(crate) struct WebmDecoder;
 
 impl WebmDecoder {
   fn metadata<T: Read + Seek>(reader: T) -> Result<VideoMetadata, VideoError> {
-    use matroska_demuxer::{Frame, MatroskaFile, TrackType};
-
     let mut file = MatroskaFile::open(BufReader::new(reader)).context(video_error::DecodeWebm)?;
 
     let doc_type = file.ebml_header().doc_type().trim_end_matches('\0');
@@ -178,7 +179,13 @@ impl WebmDecoder {
       tracks.push(audio_track);
     }
 
-    Ok(VideoMetadata { duration, tracks })
+    let title = Self::title(file.info())?;
+
+    Ok(VideoMetadata {
+      duration,
+      title,
+      tracks,
+    })
   }
 
   pub(crate) fn read(path: &Utf8Path) -> Result<VideoMetadata> {
@@ -187,6 +194,22 @@ impl WebmDecoder {
     Self::metadata(file).context(error::Video { path })
   }
 
+  fn title(info: &matroska_demuxer::Info) -> Result<Option<Text>, VideoError> {
+    let tag = "Title";
+
+    let Some(title) = info.title() else {
+      return Ok(None);
+    };
+
+    ensure!(!title.is_empty(), video_error::TagEmpty { tag });
+
+    Ok(Some(
+      title
+        .parse::<Text>()
+        .context(video_error::TagInvalid { tag })?,
+    ))
+  }
+
   fn vp9_color_info(data: &[u8]) -> Option<ColorInfo> {
     let mut reader = BitReader::new(data);
 
@@ -305,6 +328,7 @@ mod tests {
       .unwrap(),
       VideoMetadata {
         duration: 0,
+        title: None,
         tracks: vec![
           Track {
             codec: Codec::Vp9,
@@ -341,6 +365,7 @@ mod tests {
       .unwrap(),
       VideoMetadata {
         duration: 0,
+        title: None,
         tracks: vec![
           Track {
             codec: Codec::Vp8,
@@ -372,6 +397,7 @@ mod tests {
       case(WebmBuilder::new().video_track(2, 1).frame(1, VP9_FRAME)).unwrap(),
       VideoMetadata {
         duration: 0,
+        title: None,
         tracks: vec![Track {
           codec: Codec::Vp9,
           info: TrackInfo::Video {
@@ -585,6 +611,34 @@ mod tests {
       "expected DocType `webm` but found `matroska`",
     );
 
+    assert_eq!(
+      case(
+        WebmBuilder::new()
+          .video_track(2, 1)
+          .frame(1, VP9_FRAME)
+          .title("foo"),
+      )
+      .unwrap()
+      .title,
+      Some("foo".parse().unwrap()),
+    );
+
+    error(
+      WebmBuilder::new()
+        .video_track(2, 1)
+        .frame(1, VP9_FRAME)
+        .title(""),
+      "empty `Title` tag",
+    );
+
+    error(
+      WebmBuilder::new()
+        .video_track(2, 1)
+        .frame(1, VP9_FRAME)
+        .title("\0"),
+      "invalid `Title` tag",
+    );
+
     assert_eq!(
       WebmDecoder::metadata(io::Cursor::new(b"foo"))
         .unwrap_err()
diff --git a/templates/package.html b/templates/package.html
index c30dbc27..2396c97b 100644
--- a/templates/package.html
+++ b/templates/package.html
@@ -163,7 +163,7 @@ <h2>disc {{ disc[0].content.disc }}</h2>
 %%       for (i, video) in items.iter().enumerate() {
 %%         let duration = Duration::from_millis(video.content.duration);
   <li>
-    <a href=/package/{{ self.fingerprint }}/item/{{ Ordinal(i) }}>{{ video.content.path }}</a>
+    <a href=/package/{{ self.fingerprint }}/item/{{ Ordinal(i) }}>{{ video.display_title() }}</a>
     <time datetime={{ Iso8601Duration(duration) }}>{{ DisplayDuration(duration) }}</time>
   </li>
 %%       }
diff --git a/tests/metadata.rs b/tests/metadata.rs
index 913ab459..cd1d28a4 100644
--- a/tests/metadata.rs
+++ b/tests/metadata.rs
@@ -233,6 +233,7 @@ fn create_extracts_video_metadata() {
         .frame_count(30)
         .video_track(2, 1)
         .audio_track(0x40)
+        .name("bar")
         .build(),
     )
     .write(
@@ -287,7 +288,8 @@ fn create_extracts_video_metadata() {
                     }
                   ],
                   "type": "mp4"
-                }
+                },
+                "title": "bar"
               }
             ]
           }